This range consists of a number of novelty remote controls that don't actually do much - except perhaps make you chuckle (hopefully).
They caused ascandalin Australia when a women complained that the 'Control-A-Woman' was sexist...but the Australian public responded brilliantly, addinghilarious commentsonline underneath news articles about the story...
After reading 'THEGOD DELUSION', by Richard Dawkins, it struck Shed how fascinating the word 'GOD' is and what it represents to different people...
So he wondered if he could change his name to 'God'. It took a while, but eventually he did.
You can see some articles relating to this in thePRESSsection of Shed's website - to see one such press article, clickHERE.
Years ago, Shed set out to make a TV Programme examining the issues of 'youth', 'adulthood' and 'the potential of young people '. To do so, Shed posed as a sixteen-year-old pupil when he was thirty - and attended school for nine weeks. The school and the pupils knew a documentary was being filmed about the 'new boy', but not Shed's true age.
As well as filming Shed's experience of being sixteen 'again', the documentary focused on key inspirational, funny and moving young people in the school about their hopes and dreams for life.
When Shed revealed the truth to the school after nine weeks, he sadly ended up hurting a lot of very good people. A scandal ensued and the programme has not yet aired.
The full story can be read in Shed's book, 'IDEAS MAN'...
Shed released 'FIFTY SHADES OF GRAY' - a book with 200 blank grey pages, going from light to dark grey through the book (four pages for each shade of grey), so that every page can be written on and the whole item used as a notebook.
On the back of the book, the description detailed how 'the content gets darker and darker' as the book goes on...
The bookcaused a scandalwhen Random House (publishers of 'Fifty Shades Of Grey' issued Shed with a 'cease and desist' order.
The 'Cock-A-Doodle Pad' was born from the success of another
of Shed's products - theDesigner Beaver. A chain of gift stores in
the States asked for an accompanying male product to
put on the shelves next to the 'Designer Beaver'.
So after a quick brainstorm, the 'Cock-A-Doodle Pad' was born and is a memo pad with a difference. It features six different line drawings of men to choose from (one of them is actually a drawing of Shed – his brother suggested that detail!) and with a pencil included, it's up to you to fill in the blanks in the space where each guy should have what nature gave him.
This pad caused aproblemwhen one of the pages from the pad was printed on an origami item instead...
Shed created NIGERIA GOOGLE as a light-hearted parody referencing the cultural phenomenon of Nigerian phishing emails.
But, Google took down his original NigeriaGoogle site!
You can see part of the legal documentation they sent him,HERE.
Shed never thought he'd see the words: GOOGLE v SHERIDAN SIMOVE on a legal letter!
David v Googliath!
The site now lives on atBannedSearchEngine.com
This range of sweets was the first product Shed ever created. When he started out with the aim of trying to get some new products on the shop shelves, no company would take him seriously because he wasn't a trained Product Designer.
Because no one would take on one of his ideas and invest in it, Shed eventually decided he'd have to make his idea himself. So after, a long search he found a factory in Hong Kong who would make this rude range of confectionery.
The 'Clitoris Allsorts' range were a huge hit and to date have sold tens of thousands of packets.
They caused controversy when the Trademark Office refused to grant a trademark for the name, citing it as 'contrary to accepted principles of morality'...
The front and back of this book are realistic representations of a self-help pseudo-psychology book, but this book contains no words inside whatsoever - just two hundred blank pages. 'What Every Man Thinks About Apart From Sex' is a humorous talking point and can also be used very effectively as a notebook. The book has been 'translated' into many versions around the world and can be found for sale on Amazon...
The GAYDAR is a push-button audio keychain that instantly tells you if you're 'GAY', 'STRAIGHT' or 'MAYBE'.
If the keychain decides you're STRAIGHT, a voice booms out saying 'YOU'RE STRAIGHT - OH WHAT A WASTE!''.
This item sold very well and was even featured on national television.
Shed originally released this item as a paper pad covered in a sheet of acetate and called it the 'iNotePAd'. The pad has a 9.7-inch, crisp high resolution paper display and incredible graphics capability. It's perfect for messages, creating pictures and storing work...and compatible with all types of media, including pen, pencil and crayon.
Shed was forced to change the name of the pad (and the 'nice pear' logo on the back) after legal action from Apple. It's now called the 'NotPad' and continues to sell well around the world.
The Designer Beaver is a magnetic novelty that let's you drag iron filings onto the lower region of a woman in order to create any 'hairstyle' you like.
It was Shed's first collaboration with the amazing team at NPW. After he came up with the idea, Shed produced a very rough (and rather anatomical!) prototype which was good enough to sell the overall concept - and then he worked together with NPW to bring this masterpiece to life.
The item was a big hit and unexpectedly tapped into the 'Secret Santa' gift market, selling especially well around Christmas.
The Shed 'Butt Plug' is a arsed shaped piece of silicone that fits onto an electrical plug.
Even thought popular with the public, this item sold appallingly and taught Shed a huge lesson about packaging. Unfortunately, the Butt Plug packaging didn't convey it's intended use and thus both retail buyers and customers thought it may be an actual adult toy!